Two Projects. One Showcase.

Grateful.

The GDUSA Graphic Design Showcase just landed, and seeing Brand Force 5 featured for not one, but two projects, is one of those moments that makes me pause for a second.

This year’s annual includes our work for Ferazzoli’s Italian Kitchen and Floor Coverings International, two very different brands with one thing in common: thoughtful design built to last.

For Ferazzoli’s, the goal was never just a logo. It was about capturing warmth, heritage, family, and the feeling of a place that means something to the people who walk through its doors. Design that feels familiar without feeling dated.

Honest. Human. Built to age well.

Ferazzoli’s Italian Kitchen logo, a stylized ‘F’ created using a fork and pasta, on a red background, symbolizing Italian cuisine

For Floor Coverings International, the challenge was different. A national brand with a strong foundation that just needed some clarity, confidence, and honestly just some contact info. Simple. Less noise. More intention. Our goal was, “design that supports the business instead of getting in the way of it.”

Being included in the GDUSA Showcase is an honor, especially because it celebrates great work from around the country, from big agencies and big brands.

We’re just the little agency that could.

Grateful to GDUSA for the recognition, and even more grateful to the clients who trusted us to do the work the right way.

On to the next.